5 Tips for Creating an Inviting Trade Show Space
In the world of trade shows and exhibits, all of us are tasked with playing host. From our fabricators to our sales team, we convene around a strong understanding of what it takes to make people comfortable in an element that, frankly, is foreign to most: the trade show floor. Recently, we asked around to gather what our team’s learned about creating welcoming spaces that give guests a reason to stay. Here’s what they shared…
The Only Trade Show Glossary You Need
Cut & lay. Pro-Number. Acrylic emulsion. If your eyes haven’t glazed over yet, they’re surely in the process. Exhibits, trade shows, and experiential marketing are chock-full of inside baseball—entire vocabularies seemingly designed with the express purpose of confusing you, the first-time (or even repeat) exhibitor. Don't worry. We've got you covered.
Announcing our Rebrand: Introducing Triple20
If you’ve ever thrown darts (and yes, velcro darts in the unfinished basement counts), you may already know there’s only one space on the board more precise, more exacting and more valuable than the bullseye: the triple 20.
Why In-Person Trade Shows are Still the Best Way to Build Connections
Are you skeptical about the advantages of an in-person trade show? With all the time and energy that go into exhibiting at an in-person show, many may be left wondering if it’s really worth it.
5 Things to Look For in a Trade Show Company
Are you searching for an exhibit company but don’t know what to look for? Finding and deciding on the right trade show company can be daunting, stressful, and discouraging. This article covers types of services to pay attention to, day-of details to plan for, and how your trade show is affecting the environment.
What is the Process for Working With a Trade Show Company?
Are you in the market for an exhibit company, but not sure what to expect? With many different factors that go into trade shows, the start-to-finish process can be foggy. You might be confused about what responsibilities a trade show company takes care of, or maybe you're scared to commit to the first step.